A Counter Planetary Resurgence
WWW.CIMEX.US | TALLMADGE, OH
NEW DESIGNS FOR
The year was 1930(ish) and the British Royal Navy needed a method of swabbing the decks without sending it’s crew overboard. Thus, the Cimex Machine was born. It’s counter planetary motion means it doesn’t pull left or right without being directed in that manner. Our job was to introduce a once-engineering-marvel to the 21st century. The ensuing website and branding is something we’re proud to be a part of.
How We Did It
Cimex was a fantastic scenario for all parties involved. The business was thriving and needed to get the message out to the rest of the nation. We were lucky because the request involved starting from absolute zero. Why is that good news? It meant we were unencumbered by any previous marketing campaign or design. Therefore we could craft all the elements to work together in harmony.
The build required new product photography, optimized content, video production, branding, website design and more. All of which had to function within an e-commerce platform capable of granting different permissions to its users. More specifically, multiple types of dealers, regional discounts and consumer pricing.
Most importantly of all, the product had to be found organically by it’s potential buyers. We’re happy to report that a strategy was developed to place the query “carpet machine (insert city or state)” on the first page of Google for hundreds of different locations!
All of our on-page optimization paid off in a big way. That, in concert with a very efficient pay-per-click campaign, has resulted in some of the best search engine relevant work we’ve done as of today.
Cimex now stands as a formidable online force that’s backed up with all the marketing materials it will require. Here’s hoping for 90 more years of success!
MORE CASE STUDIES
FOR YOUR CONSIDERATION
We’ve been lucky enough to work with some great clientele in the past. As such, our projects have ranged from very large to very small, and everything in between. Our portfolio is full of work we’d love to share with you. Looking for something specific? Make sure you mention it on the phone or in the contact form below.
*Accurate as of 2017