Case Study: Smart Company Gets Smart Site

Smart Company Gets Smart Site

WHITMANAUTOMATION.COM | NORTH CANTON, OH

WEBSITE DESIGN FOR
HOME AUTOMATORS

web design and development in canton, ohio

Whitman Automation was the rare case where a modern, thriving company had built a devoted customer base, and equally impressive reputation, without the credibility that a digital presence, such as a website and social media, would lend. Stepping into such a situation was both fortuitous and demanding. The company needed a solid marketing leg upon which to lean; We at Webnik were more than happy to provide it.

THE RESULTS

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Keywords Researched
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Whitmman Automation - Website design

How We Did It

Setting up a new identity for the company was job one. The previous branding gave a glimpse into what Whitman Automation stood for, but didn’t ultimately deliver a few notable qualities that were imperative to get across. Those being luxury, and simplicity. We set out to craft a logo that was imminently accessible, yet maintained a sleek, modern look.

What emerged was a sans-serif testament to what Joe Whitman offers his clientele. Simple interfaced, home automation systems for luxury domiciles.

Now that the logo/branding box had been ticked, we could move into peripheral marketing like business cards and vehicle wraps. Both of which turned out as well as can be expected. Both a van and truck were given the graphic treatment, with business cards to match.

On to the site! Whitman Automation was built on the newest release of WordPress, ensuring top mobile responsiveness. The sum total of the site weighed in at a considerable breadth of 16 custom designed pages, sporting some nifty CSS to boot. The style of the site landed on-point with the original vision. Modern, tech-savvy, and catering to a luxury clientele.

All in all, Whitman Automation’s new site will represent them well, long past initial release. The near future-proof CMS platform ensures the site will look great on any device, due to its elastic nature. Try resizing the window and see! Lastly, we’d like to say that working with Joe and Amy was pleasure, and we’re thrilled to have them onboard.

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web design and development in canton, ohio

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